2025 Gift Shop Vendor Registration

Please join us for the 38th annual Sights & Sounds of Christmas! The dates for our two weekends for 2025 are Dec 4-6, 2025 | Dec 11-13, 2025. Traditionally, Sights and Sounds of Christmas marks the official opening of the Christmas Season here in San Marcos. We are proud of our Christmas wonderland and hope that you will spend this special time with us in 2025. The Sights and Sounds of Christmas event has consistently been voted the Best Event in Hays County and we expect upwards of 70,000 people to partake in the festivities on the beautiful banks of the historic San Marcos River. Again this year, activities will include holiday performances, Santa’s Lounge, Santa’s Gift Shop Booths, carnival rides, many different food vendors, children’s activities and, of course, thousands of spectacular lights.

Event hours are from 5:00 p.m. until 11:00 p.m. Thursday through Saturday evenings. 

  • The Santa’s Gift Shop is now located in two areas: Across the San Marcos River from the main stage, between the huge lit Christmas tree and next to the Carnival (inside a 40x100 tent), and inside the Pauline Espinosa Hall (aka Rec Hall).  This area receives some of the highest traffic in the park.

 

2025 Gift Shop Registration

Price range: $700.00 through $900.00

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Description

Event hours are from 5:00 p.m. until 11:00 p.m. Thursday through Saturday evenings. There will be a gate fee for the event for six days. As a vendor, you will be given two vendor passes that you will have to wear for all nights of the event.  You may share these passes with others who staff your booth(s). You will receive these in your packet when you check in. At the end of the festival, you will be required to return the passes. If you need more than two passes, these must be purchased by you.

  • The Santas Gift Shop is now located in two areas: Across the San Marcos River from the main stage, between the huge lit Christmas tree and next to the Carnival (inside a 40x100 tent), and inside the Pauline Espinosa Hall (aka Rec Hall).  
  • Booths will be 10x10in dimension for both areas. 
  • REGISTRATION for the outdoor tent is $700.00 per booth and $900 per booth for inside the Espinosa Hall. Payments will be made online through Stripe payment portal once you complete the application. If you want to pay by Money order or BUSINESS check, you will have to complete a paper application (you can request from me). BOOKING IS REQUIRED FOR BOTH WEEKENDS OF THE EVENT. WE ARE UNABLE TO ACCOMMODATE SPLIT OR PARTIAL BOOKINGS.
  • You will make your payment on the website and notify Raquel Doria once completed. Please understand that if your items are not accepted, you will need to be refunded and your spot will be back open to the public.
  • You may request a specific booth space but it will not be guaranteed. If you pick a booth and we need to move you for some reason, we reserve the right to do so. Booth space will be assigned on a first-paid, first-served basis.
  • You may sell all arts and crafts items in this area, but items will be strictly juried.  
  • We will not allow any health and beauty direct sales or travel related services.
  • All food items must be prepackaged with a nutrition label. To allow food samples a Food Handlers License and a Temporary Food Permit applied through the City of San Marcos is REQUIRED.  
  • You must submit your booth fee and the photos of your merchandise NO later than November 12.
  • If you are selected as a vendor, only those items approved by the selection committee may be sold.  You must list all of your merchandise categories in detail on the attached application.  If you do not adhere to this requirement you will be asked to leave, and your booth fee will not be returned.  
  • It is important that you provide me with good contact information so that I can keep you all informed. I do most of my communication through text, so if you prefer a different form, please specify.
  • Please read, complete and return the attached vendor agreement.

For additional information, please contact Raquel Doria at raquel@sights-n-sounds.org 

We look forward to seeing you this year!

Additional information

Location

Gift Shop Tent, Gift Shop Hall

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